Business

Fully Functioning Cognos Examples

Analytics Zone, the specialist site set up for Business Analytics by IBM, has some wonderful examples of the use of Cognos tools with real business applications.  These are all fully functional tools ready to use with Cognos Insight, IBM’s new personal analytics solution.  All you need do is install the trial of Cognos Insight, download the examples (called Accelerators) and away you go. 

Go to AnalyticsZone here!

You do not need any IT support or connections to other databases as they are fully self contained.

The accelerators available currently include the following:

  • Sales – Your business accelerator – help you focus and reward sales organisations so that they can react and satisfy customer demands
  • Marketing –  Investment advisor to the business -help you understand your products and marketing assets
  • Customer Service – The risk/reward barometer of your value proposition – help you achieve better customer satisfaction
  • Finance – Trusted advisor and compliance enforcer – help you turn the growing information intensity of your job from a challenge to a competitive advantage
  • Human Resources – Management and administration of human capital – help you recognize human capital as a valuable asset and a competitive differentiator
  • IT – A pathfinder to better performance – help you discover new ways to drive value and maximize ROI
  • Product Development – Developing the right product, the right way, at the right time – help you ensure your maintain and increase you business and competitive ability
  • Operations – Winning at the margin – help you ensure that the delivery mechanism of the organization is performing in the most efficient manner

Please let us know if you need any help with navigating the site as it can be a little confusing!  Enjoy!

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John Vaughan

John Vaughan is a highly experienced Accountant and Consultant. He has experience in the pharmaceutical, FMCG, distribution, professional services, manufacturing and financial service industries. With over 25 years of commercial experience and 20 years working with the Cognos products, he...

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